A portfolio / blog site blasting out of a slightly crazy, possibly a bit ADD, but definitely unique mind.

Ad of the Day: Panasonic Lumix

Today’s campaign from Panasonic Lumix uses a concept I seen probably a hundred times, but the imagery still gets a reaction out of me. This idea’s been used by multiple zoos and other cameras, and yet every time I see the cute little cross-eyed animals I crack a smile. Is it actually effective for selling cameras? No. Is it entertaining? Yes.

Enjoy!

Advertising Agency: JWT, Tunisia
Regional Executive Creative Director: Naja Ramsey
Executive Creative Director: El Zoghlami Ahmed
Art Director: Provost Christophe
Copywriter: Moussart Fabien
Planner: Kaddour Hazem
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