A portfolio / blog site blasting out of a slightly crazy, possibly a bit ADD, but definitely unique mind.

Ad of the Day: A.L.E.R.J. (Assembléia Legislativa do Estado do Rio de Janeiro)

Rarely do you see an ad promoting quitting smoking that doesn’t have a dying diseased person. I appreciate the alternative approach with this campaign from A.L.E.R.J. I quit smoking over a year ago, so I’m sympathetic to the cause. However, the art direction’s just so-so for me.

 

 

“With cigarettes, your life goes to ashes.”

Advertising Agency: Staff, Rio de Janeiro, Brazil
Via: kuteev
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