Ad of the Day: Alfacell batteries
I not only dig the art style but also the concepts. They’re cute. I also like the outlined shape with the batteries framing the type. However, the actual type is a bit hard to read. All in all, a good campaign.
Don’t take the risk
Advertising Agency: Conexão, Rio de Janeiro, Brazil, Creative Directors: André “Mineiro” Ferreira, Eduardo Silva, Art Director: Lincoln Tesch, Copywriter: Pedro Rosadas, Illustrator: Lincoln Tesch
Published: August 2011