A portfolio / blog site blasting out of a slightly crazy, possibly a bit ADD, but definitely unique mind.

Ad of the Day: Vodol

I love the interactivity of this campaign from Vodol. I like to play the little scratch lotto games so anytime I see scratch paper I’m going to scratch the heck out of it. This piece originally ran in Brazil, and I’ve been told the English translation’s lacking something, that it’s to straight in English vs. Portuguese. But since I only speak English I can’t comment on it. If anyone can help with the translation I’d appreciate it.

“Stop the itching caused by athlete’s foot.”

Advertising Agency: Mohallem/Artplan, São Paulo, Brazil
Creative Directors: Eugênio Mohallem
Head of Art: Marcus Kawamura
Art Director: André Batista
Copywriter: Rodrigo Resende
Photographer: Caio Miranda
Retouching: Ariê Magalhães
Published: July 2011


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