A portfolio / blog site blasting out of a slightly crazy, possibly a bit ADD, but definitely unique mind.

Ad of the Day: Tata Beverages– Billy Tea

I love the style of today’s campaign. The copy’s funny, engaging,  and fits well within the graphic direction of the campaign. It’s a freaking miracle! They achieved the old west feel without using the Mesquite or Rosewood typeface (said with dripping sarcasm). Thank Goodness for good type choices. I’ve got two complaints, though, the first is about the box. Why the weird angle? Full frontal would’ve worked better in my opinion. And secondly, what’s with the bricks and the siding background texture in the top two? Should of just left ’em looking like old wood or paper as seen in the last two.

Any way hope ya’ enjoy. I give ’em 3.5 out of 5 stars.



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